This is Yoga This is Pilates Franchise

This is Yoga This is Pilates: A Premium Boutique Wellbeing Franchise Opportunity

Join This is Yoga This is Pilates, a leading boutique studio concept bringing yoga, reformer Pilates and mindful movement together in one premium offering.

With a strong reputation as a high-quality, community-focused studio where both members and teachers want to be, we are now expanding nationally under ShiftLab Studio Collective, offering franchise opportunities across Australia.

A Modern Studio Model Built for Growth

This is Yoga This is Pilates delivers a fusion wellbeing model combining yoga, reformer Pilates, strength and mobility training. This broader offering attracts a wider member base and supports strong retention and recurring revenue.

Franchise partners can launch a Yoga Studio, Pilates Studio or Fusion Studio, tailored to their local market.

Opportunities are available across greenfield territories and existing studio locations, providing flexible entry and growth pathways.

Support & Systems

Franchise partners receive comprehensive support, including:

• Site selection and studio setup guidance
• Training in operations, systems and programming
• Marketing tools and campaign support
• Membership, booking and reporting systems
• Teacher recruitment and onboarding support
• Ongoing operational guidance

Why Partner with This is Yoga This is Pilates

• Premium boutique positioning
• Multiple studio formats
• Recurring membership revenue model
• Strong demand across metro and regional markets
• Backed by experienced leadership

Ideal Franchise Partner

This opportunity suits:

• Yoga or Pilates instructors ready to own a studio
• Studio managers stepping into business ownership
• Wellness entrepreneurs
• Health professionals expanding their offering
• Investors aligned with the well-being sector

Experience is beneficial but not essential — training and support are provided.

Enquire Now

This is Yoga This is Pilates is now expanding across Australia.

If you’re ready to build a premium, community-focused studio with strong growth potential, request the franchise prospectus for more details.